WEB STRATEGY & OPERATIONS
In-depth projects that show how strategy, operations, governance, and technology come together to create better web experiences and stronger business outcomes.
Projects
Industries
Years of Experience

Fintech
Rebuilt the web function at Circle by establishing governance, operational processes, technical standards, and scalable systems that transformeda reactive execution team into a strategic business capability
Enterprise Tech
Led web strategy, experimentation, and optimization initiatives that transformed the website into a measurable growth channel by improving conversion, user experience, and marketing operations.
Enterprise tech
Supported the integration of Webex Events into Cisco's digital ecosystem by modernizing the website, improving user experiences, and aligning digital operations with enterprise standards.
Higher education
Managed the modernization of a 300+ website ecosystem through infrastructure improvements, governance, and operational optimizationto deliver a more secure, scalable, and efficient digital presence.